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- 北海道総合通信網株式会社","\u003Cspan style=\"font-weight: 400;\">その後、ウェブサイト運用やパンフレットのリニューアル、採用ブース装飾デザインや広告運用など、デザインやウェブに関する業務を幅広くご依頼いただいています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">さらに2023年には、HOTnetの共創スペースの竣工に伴い、特設ページとロゴデザインもGEAR8が担当させていただきました。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">これらの制作ストーリーやウェブサイト運用について、北海道総合通信網株式会社の岩山さま、加藤さま（以下、岩山さん、加藤さん）とGEAR8ディレクター石岡による対談・インタビュー形式で内容をお届けいたします。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15803\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\r\n▲左からHOTnetの加藤さん、岩山さん。そして、GEAR8石岡。\r\n\u003Ch2>\u003Cb>自社で扱うサービスを、シンプルに伝えられないことが課題。\u003C/b>\u003C/h2>\r\n\u003Cspan style=\"font-weight: 400;\">\u003Cimg class=\"aligncenter size-full wp-image-15804\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲HOTnetの岩山さん\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">早速ですが、御社のサービス内容を教えていただけますか。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：弊社のサービスは幅が広く、簡略化すると「企業向けにインターネットやクラウドサービスを提供する電気通信事業者」です。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">\u003Cimg class=\"aligncenter size-full wp-image-15805\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲HOTnetの加藤さん\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">ICT化（インターネットを活用した情報共有を実現する技術の総称）する際のネット環境を整備するみたいなイメージでしょうか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：それもサービスのひとつにあります。他にも、実はみなさんの身近にも弊社サービスがあるんですよ。当社では、法人さま向けにネットワークやクラウドサービス、データセンターなどを提供していますが、例えば、エスコンフィールドにも光ファイバーを敷設しています。各サービスについてはGEAR8さんが作って下さった弊社の\u003Ca href=\"https://www.hotnet.co.jp/case-study/\">ケーススタディ\u003C/a>を見ていただけると、ご理解が深まるかも知れません。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">エスコンフィールドの話を聞くとグッと身近に感じますね。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15810\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04.jpg\" alt=\"\" width=\"1491\" height=\"851\" />\u003Cspan style=\"font-weight: 400;\">▲HOTnetは、エスコンフィールドが本拠地の北海道日本ハムファイターズオフィシャルスポンサーでもあります。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：弊社のサービスは専門性が高いので、説明が難しい部分があります。実際に今回のように会ってお話ができれば、わからないポイントを詳しく説明ができるのですが…。サービス内容の認知度向上は、昔から会社の課題ではありますね。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：「何をしている会社なのか」をシンプルに伝えることが難しいので、例えば、人材獲得に活用する場面でも求職者が実際に働いているイメージを想像しづらい部分があるのかもしれません。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">2020年のウェブサイトリニューアルの時に、この課題を相談されましたか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：当時は\u003Ca href=\"https://gggggggg.jp/member/fukumi-kitagawa/\">北川さん\u003C/a>が担当だったので「この膨大な情報をデザインの力で、伝わりやすくしてほしい」とお願いしました。情報を全て載せるとわかりづらくなる、だけど情報が少ないと伝わらない。この難しいバランスを、GEAR8さんなら絶妙なところで形にしてくれると思っていました。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：企業の方が、直感的に「HOTnetは、なにをしているのか」を感じ取ってもらえれば、あとはお問い合わせしていただけると見込んでいました。なので、親しみやすいイラストと簡潔なテキストでサービスが説明されているのを見て「これは理解してもらえそうだな」と思いましたね。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15811\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05.png\" alt=\"\" width=\"1365\" height=\"661\" />\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：リニューアル後、何か変化はありましたか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：ウェブサイト経由の問い合わせが増えましたね。私たちが意図した通りになったのが、嬉しかったです。リニューアルを依頼してよかったと思いました。\r\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">ちなみに、2023年に全面改修した\u003Ca href=\"https://www.hotnet.co.jp/datacenter/\">データセンター特設ページ\u003C/a>ですが、日本語と英語を切り替えられるようになったことで、海外からの問い合わせもありましたよ！\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15812\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06.jpg\" alt=\"\" width=\"1488\" height=\"833\" />\u003Cspan style=\"font-weight: 400;\">▲2020年のリニューアル前にあったページをリニューアル後もそのまま使用していたため、デザイン統一や海外対応、お問い合わせを増やすためにこのページのみ改修を実施。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：課題解決の点でいうと、私たちはウェブサイトでこの問題の全てを解決できるとは思っていないんです。あくまでウェブサイトは、弊社のサービス認知度向上と販売促進を解決するために伴走してくれるツールのひとつという位置づけです。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">確かに、何かをしてすぐに解決というほど簡単な課題ではないです。提供サービスも新しいネットワークが出てきたらまた最初からの周知になりますもんね。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：この10年で世の中のネット環境は劇的に進化しましたから、きっと次の10年もどんどん変わっていくと思います。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：リニューアル後に、GEAR8さんの担当も北川さんがサブにまわりメインが石岡さんになりましたよね。石岡さんが担当になってからも、会社案内パンフレットリニューアルやサイトの改修対応などでお付き合いが続きました。なので、自然な流れで2023年の「共創スペースAkallabo」の特設ページとロゴ制作もお願いすることになりましたね。\u003C/span>\r\n\u003Ch2>\u003Cb>ロゴ制作はコンセプトだけ伝えて、デザインは全てGEAR8におまかせ。\u003C/b>\u003C/h2>\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">まずは「共創スペースAkallabo」について、教えていただけますか。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：元々は「パートナー企業さまとのコラボレーションのスペースにしたいね」という話があったんですよね。でもただスペースを作るだけじゃなくて「お客さまや社員同士のコミュニケーション促進の場」になるようにしたいと、会社の考えもありました。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：事業で協力関係にあるパートナー企業さまがセミナー開催場所として活用したり、そのセミナーに参加したエンドユーザーが弊社を知るきっかけになることで、3者の中で情報が循環するような場所にしていけたらいいのではと「共創空間」という言葉をつけて、Akallaboはスタートします。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15813\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya.png\" alt=\"\" width=\"2146\" height=\"834\" />\u003Cspan style=\"font-weight: 400;\">▲お客さま、パートナー企業、HOTnetの3社で情報が循環する環境づくりのためにうまれたのがこの共創スペースAkallaboです。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">素敵なコンセプトですね。GEAR8に依頼した時は、どのように声をかけたのですか？\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15814\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：石岡さんに「赤れんがテラスにこういうスペースを作る予定で、特設ページとロゴの制作をお願いします」とオープンの3ヶ月前くらいのタイミングで依頼しました。コンセプトはしっかりお伝えしたのですが「デザインは全てお任せで」とお願いした気が…。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">そうなんですね。朋樹くん、当時のことを教えてくれますか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：特設ページに関しては、Akallaboの目的や空間の良さをイメージしてもらいやすいように、図や写真でしっかり伝えて理解してもらうことを意識しました。ロゴに関しても、伝えたい想いやコンセプトがロゴにちゃんと反映されたものにするために、段階を踏んでご提案させていただきましたね。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">段階というと？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：1回目のご提案は、モチーフにより与える印象の方向性を固めるために4パターン作成しています。伝えたいことやコンセプトが同じでも、表現の仕方で優先度の違いが出るため、どの方向性が一番マッチしているかをすり合わせするのが目的です。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">また、この段階では色の印象で評価が変わってしまわないように、あえて白黒の状態でご提案しています。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15815\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08.png\" alt=\"\" width=\"1200\" height=\"600\" />\u003Cspan style=\"font-weight: 400;\">▲1回目提案時のロゴ資料。無彩色もかっこいい。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：その後、1回目のロゴご提案のフィードバックをいただいたので、方向性を絞り込み色をつけてカラーバリエーションを増やしました。色によって「先進性や将来を想起させたい」「コラボレーションの意味合いを持たせたい」など与える印象が変わるので、最適なカラーを判断するためにバリエーションを持たせてご提案しています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">\u003Cimg class=\"aligncenter size-full wp-image-15816\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09.png\" alt=\"\" width=\"1200\" height=\"600\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲2回目提案時のロゴ資料。こちらは全部載せるとすごい量になってしまうので、一部のみです。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：2回目のご提案段階で「この中からロゴを決めよう」という話になったので、HOTnet社内でアンケートをとってもらい、多数決で決定することになりました。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：この時は、各デザイン案にまんべんなく票が入っている経過を見て「どうしよう」と思っていた気がします。ただ最終的には、C案になりましたね。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">\u003Cimg class=\"aligncenter size-full wp-image-15818\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo.jpg\" alt=\"\" width=\"1200\" height=\"600\" />\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：最終的に決まったロゴは、Akallaboの由来にもなっている赤レンガの抽象化マークを基調としています。またAkallaboの場所が14階なので、1️番目と2番目のモチーフを重ねて雲に見立て、高い位置にスペースがあることを表しました。レンガが3つあるのは、お客さま、パートナー企業さま、HOTnetの3者の意味を持っています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">さきほど、おふたりから聞いたコンセプトが全部詰め込まれていますね。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：いいロゴですよね、まさしく私たちが目指す「共創スペース」を表現してくれている。デザインの力を感じる瞬間です。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15817\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re.jpg\" alt=\"\" width=\"1231\" height=\"820\" />\u003Cspan style=\"font-weight: 400;\">▲こちらが共創スペースのAkallaboの一部。伺った時にも社員の方たちが打ち合わせを行ったり、執務中でした。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15819\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\u003Cspan style=\"font-weight: 400;\">▲来客用のペットボトル飲料にも、Akallaboのロゴが！\u003C/span>\r\n\u003Ch2>\u003Cb>見てくれている人に、しっかり届けるのがGEAR8。\u003C/b>\u003C/h2>\r\n\u003Cimg class=\"aligncenter size-full wp-image-15820\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re.jpg\" alt=\"\" width=\"1558\" height=\"1038\" />\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">GEAR8とのお仕事はいかがですか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：最初にお話したデザイン力以外だと、お付き合いが長いこともあり弊社のサービスを理解してくれている部分で信頼を寄せています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：何かを相談した時に、常に新しい提案をしてくれることが刺激になります。ウェブはトレンドがありますが、ただ流行を追うだけじゃなく見てくれている人たちに、しっかりと届く方法を考えてくれているように感じています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">朋樹くんに関してはいかがですか？\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">加藤さん：スケジュールマネジメント能力が、非常に高いですね。弊社の中で、確認するのに時間を要する場合でも、何も言わずに余裕を持ってスケジュールを組んでくれているところが、クライアントをよく見ているなと感じています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：ありがとうございます。これからスケジュール、絶対ズレないようにしないといけない（笑）。\u003C/span>\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-15821\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013.jpg\" alt=\"\" width=\"2048\" height=\"1365\" />\r\n\r\n\u003Cspan style=\"font-weight: 400;\">岩山さん：石岡さんなら、大丈夫です。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">本日はありがとうございました！\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">*****\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">HOTnet岩山さま、加藤さまと、ディレクター石岡の対談をお届けしました。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">ロジカルな仕事をされている方たちがデザインの力を信じてくれているのを、すごく嬉しく感じた取材でした。\r\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">GEAR8のデザインは、感性を元に理性的にデザインをすすめている印象なので、ひとつひとつに理由があるんですよね。\r\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">その理由があるからこそ、いろいろな人に響くデザインが創れるのかもしれないなと思っています。\u003C/span>\r\n\r\n\u003Cspan style=\"font-weight: 400;\">GEAR8はこれからも、この想いや考え方を大切にして制作に取り組み続けます。\u003C/span>\r\n\r\n \r\n\r\n\u003Cspan style=\"font-weight: 400;\">Text&Photo：Natsuki Satoh\u003C/span>",[48,2710,478,1054],9422,{"id":2712,"slug":2713,"title":2714,"thumbnail":2715},15778,"dorokogyo100th","道路工業 100周年記念サイト＆動画","https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2024/03/01182423/202402-5.jpg",{"id":1563,"slug":1564,"title":1565,"thumbnail":1566},[2718,2719,2720],{"id":48,"slug":60,"name":59,"icon":61},{"id":478,"slug":483,"name":482,"icon":484},{"id":1054,"slug":1066,"name":1065,"icon":1067},[2722,2723],{"slug":10,"name":9},{"slug":1581,"name":1582},[2725],{"slug":2123,"name":2124},[2727],{"slug":2728,"name":2729},"digitalmedia","IT・テクノロジー",{"year":1595,"month":1596,"day":2130},[2732,2734],{"src":2733},"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/05/hotnet_sub1.jpg",{"src":2735},"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/05/hotnet_sub2.jpg",[],"\u003Cp>\u003Cspan style=\"font-weight: 400;\">その後、ウェブサイト運用やパンフレットのリニューアル、採用ブース装飾デザインや広告運用など、デザインやウェブに関する業務を幅広くご依頼いただいています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">さらに2023年には、HOTnetの共創スペースの竣工に伴い、特設ページとロゴデザインもGEAR8が担当させていただきました。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">これらの制作ストーリーやウェブサイト運用について、北海道総合通信網株式会社の岩山さま、加藤さま（以下、岩山さん、加藤さん）とGEAR8ディレクター石岡による対談・インタビュー形式で内容をお届けいたします。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15803\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120624/hot_01-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003Cbr />\n▲左からHOTnetの加藤さん、岩山さん。そして、GEAR8石岡。\u003C/p>\n\u003Ch2>\u003Cb>自社で扱うサービスを、シンプルに伝えられないことが課題。\u003C/b>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15804\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120915/hot_02-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲HOTnetの岩山さん\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">早速ですが、御社のサービス内容を教えていただけますか。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：弊社のサービスは幅が広く、簡略化すると「企業向けにインターネットやクラウドサービスを提供する電気通信事業者」です。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15805\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04120924/hot_03-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲HOTnetの加藤さん\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">ICT化（インターネットを活用した情報共有を実現する技術の総称）する際のネット環境を整備するみたいなイメージでしょうか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：それもサービスのひとつにあります。他にも、実はみなさんの身近にも弊社サービスがあるんですよ。当社では、法人さま向けにネットワークやクラウドサービス、データセンターなどを提供していますが、例えば、エスコンフィールドにも光ファイバーを敷設しています。各サービスについてはGEAR8さんが作って下さった弊社の\u003Ca href=\"https://www.hotnet.co.jp/case-study/\">ケーススタディ\u003C/a>を見ていただけると、ご理解が深まるかも知れません。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">エスコンフィールドの話を聞くとグッと身近に感じますね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15810\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04.jpg\" alt=\"\" width=\"1491\" height=\"851\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04.jpg 1491w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04-300x171.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04-1024x584.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04-768x438.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121105/hot_04-366x210.jpg 366w\" sizes=\"(max-width: 1491px) 100vw, 1491px\" />\u003Cspan style=\"font-weight: 400;\">▲HOTnetは、エスコンフィールドが本拠地の北海道日本ハムファイターズオフィシャルスポンサーでもあります。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：弊社のサービスは専門性が高いので、説明が難しい部分があります。実際に今回のように会ってお話ができれば、わからないポイントを詳しく説明ができるのですが…。サービス内容の認知度向上は、昔から会社の課題ではありますね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：「何をしている会社なのか」をシンプルに伝えることが難しいので、例えば、人材獲得に活用する場面でも求職者が実際に働いているイメージを想像しづらい部分があるのかもしれません。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">2020年のウェブサイトリニューアルの時に、この課題を相談されましたか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：当時は\u003Ca href=\"https://gggggggg.jp/member/fukumi-kitagawa/\">北川さん\u003C/a>が担当だったので「この膨大な情報をデザインの力で、伝わりやすくしてほしい」とお願いしました。情報を全て載せるとわかりづらくなる、だけど情報が少ないと伝わらない。この難しいバランスを、GEAR8さんなら絶妙なところで形にしてくれると思っていました。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：企業の方が、直感的に「HOTnetは、なにをしているのか」を感じ取ってもらえれば、あとはお問い合わせしていただけると見込んでいました。なので、親しみやすいイラストと簡潔なテキストでサービスが説明されているのを見て「これは理解してもらえそうだな」と思いましたね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15811\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05.png\" alt=\"\" width=\"1365\" height=\"661\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05.png 1365w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05-300x145.png 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05-1024x496.png 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121529/hot_05-768x372.png 768w\" sizes=\"(max-width: 1365px) 100vw, 1365px\" />\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：リニューアル後、何か変化はありましたか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：ウェブサイト経由の問い合わせが増えましたね。私たちが意図した通りになったのが、嬉しかったです。リニューアルを依頼してよかったと思いました。\u003Cbr />\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">ちなみに、2023年に全面改修した\u003Ca href=\"https://www.hotnet.co.jp/datacenter/\">データセンター特設ページ\u003C/a>ですが、日本語と英語を切り替えられるようになったことで、海外からの問い合わせもありましたよ！\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15812\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06.jpg\" alt=\"\" width=\"1488\" height=\"833\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06.jpg 1488w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06-300x168.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06-1024x573.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121556/hot_06-768x430.jpg 768w\" sizes=\"(max-width: 1488px) 100vw, 1488px\" />\u003Cspan style=\"font-weight: 400;\">▲2020年のリニューアル前にあったページをリニューアル後もそのまま使用していたため、デザイン統一や海外対応、お問い合わせを増やすためにこのページのみ改修を実施。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：課題解決の点でいうと、私たちはウェブサイトでこの問題の全てを解決できるとは思っていないんです。あくまでウェブサイトは、弊社のサービス認知度向上と販売促進を解決するために伴走してくれるツールのひとつという位置づけです。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">確かに、何かをしてすぐに解決というほど簡単な課題ではないです。提供サービスも新しいネットワークが出てきたらまた最初からの周知になりますもんね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：この10年で世の中のネット環境は劇的に進化しましたから、きっと次の10年もどんどん変わっていくと思います。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：リニューアル後に、GEAR8さんの担当も北川さんがサブにまわりメインが石岡さんになりましたよね。石岡さんが担当になってからも、会社案内パンフレットリニューアルやサイトの改修対応などでお付き合いが続きました。なので、自然な流れで2023年の「共創スペースAkallabo」の特設ページとロゴ制作もお願いすることになりましたね。\u003C/span>\u003C/p>\n\u003Ch2>\u003Cb>ロゴ制作はコンセプトだけ伝えて、デザインは全てGEAR8におまかせ。\u003C/b>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">まずは「共創スペースAkallabo」について、教えていただけますか。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：元々は「パートナー企業さまとのコラボレーションのスペースにしたいね」という話があったんですよね。でもただスペースを作るだけじゃなくて「お客さまや社員同士のコミュニケーション促進の場」になるようにしたいと、会社の考えもありました。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：事業で協力関係にあるパートナー企業さまがセミナー開催場所として活用したり、そのセミナーに参加したエンドユーザーが弊社を知るきっかけになることで、3者の中で情報が循環するような場所にしていけたらいいのではと「共創空間」という言葉をつけて、Akallaboはスタートします。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15813\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya.png\" alt=\"\" width=\"2146\" height=\"834\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya.png 2146w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya-300x117.png 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya-1024x398.png 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya-768x298.png 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya-1536x597.png 1536w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121732/hot_3sya-2048x796.png 2048w\" sizes=\"(max-width: 2146px) 100vw, 2146px\" />\u003Cspan style=\"font-weight: 400;\">▲お客さま、パートナー企業、HOTnetの3社で情報が循環する環境づくりのためにうまれたのがこの共創スペースAkallaboです。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">素敵なコンセプトですね。GEAR8に依頼した時は、どのように声をかけたのですか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15814\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121808/hot_07-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：石岡さんに「赤れんがテラスにこういうスペースを作る予定で、特設ページとロゴの制作をお願いします」とオープンの3ヶ月前くらいのタイミングで依頼しました。コンセプトはしっかりお伝えしたのですが「デザインは全てお任せで」とお願いした気が…。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">そうなんですね。朋樹くん、当時のことを教えてくれますか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：特設ページに関しては、Akallaboの目的や空間の良さをイメージしてもらいやすいように、図や写真でしっかり伝えて理解してもらうことを意識しました。ロゴに関しても、伝えたい想いやコンセプトがロゴにちゃんと反映されたものにするために、段階を踏んでご提案させていただきましたね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">段階というと？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：1回目のご提案は、モチーフにより与える印象の方向性を固めるために4パターン作成しています。伝えたいことやコンセプトが同じでも、表現の仕方で優先度の違いが出るため、どの方向性が一番マッチしているかをすり合わせするのが目的です。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">また、この段階では色の印象で評価が変わってしまわないように、あえて白黒の状態でご提案しています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15815\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08.png\" alt=\"\" width=\"1200\" height=\"600\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08.png 1200w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08-300x150.png 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08-1024x512.png 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121812/hot_08-768x384.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" />\u003Cspan style=\"font-weight: 400;\">▲1回目提案時のロゴ資料。無彩色もかっこいい。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：その後、1回目のロゴご提案のフィードバックをいただいたので、方向性を絞り込み色をつけてカラーバリエーションを増やしました。色によって「先進性や将来を想起させたい」「コラボレーションの意味合いを持たせたい」など与える印象が変わるので、最適なカラーを判断するためにバリエーションを持たせてご提案しています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15816\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09.png\" alt=\"\" width=\"1200\" height=\"600\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09.png 1200w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09-300x150.png 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09-1024x512.png 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121815/hot_09-768x384.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" />\u003C/span>\u003Cspan style=\"font-weight: 400;\">▲2回目提案時のロゴ資料。こちらは全部載せるとすごい量になってしまうので、一部のみです。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：2回目のご提案段階で「この中からロゴを決めよう」という話になったので、HOTnet社内でアンケートをとってもらい、多数決で決定することになりました。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：この時は、各デザイン案にまんべんなく票が入っている経過を見て「どうしよう」と思っていた気がします。ただ最終的には、C案になりましたね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15818\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo.jpg\" alt=\"\" width=\"1200\" height=\"600\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo.jpg 1200w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo-300x150.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo-1024x512.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122227/hot_logo-768x384.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" />\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：最終的に決まったロゴは、Akallaboの由来にもなっている赤レンガの抽象化マークを基調としています。またAkallaboの場所が14階なので、1️番目と2番目のモチーフを重ねて雲に見立て、高い位置にスペースがあることを表しました。レンガが3つあるのは、お客さま、パートナー企業さま、HOTnetの3者の意味を持っています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">さきほど、おふたりから聞いたコンセプトが全部詰め込まれていますね。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：いいロゴですよね、まさしく私たちが目指す「共創スペース」を表現してくれている。デザインの力を感じる瞬間です。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15817\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re.jpg\" alt=\"\" width=\"1231\" height=\"820\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re.jpg 1231w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re-1024x682.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04121818/hot_10_re-768x512.jpg 768w\" sizes=\"(max-width: 1231px) 100vw, 1231px\" />\u003Cspan style=\"font-weight: 400;\">▲こちらが共創スペースのAkallaboの一部。伺った時にも社員の方たちが打ち合わせを行ったり、執務中でした。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15819\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122324/hot_011-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003Cspan style=\"font-weight: 400;\">▲来客用のペットボトル飲料にも、Akallaboのロゴが！\u003C/span>\u003C/p>\n\u003Ch2>\u003Cb>見てくれている人に、しっかり届けるのがGEAR8。\u003C/b>\u003C/h2>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15820\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re.jpg\" alt=\"\" width=\"1558\" height=\"1038\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re.jpg 1558w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re-1024x682.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122328/hot_012_re-1536x1023.jpg 1536w\" sizes=\"(max-width: 1558px) 100vw, 1558px\" />\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">GEAR8とのお仕事はいかがですか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：最初にお話したデザイン力以外だと、お付き合いが長いこともあり弊社のサービスを理解してくれている部分で信頼を寄せています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：何かを相談した時に、常に新しい提案をしてくれることが刺激になります。ウェブはトレンドがありますが、ただ流行を追うだけじゃなく見てくれている人たちに、しっかりと届く方法を考えてくれているように感じています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">朋樹くんに関してはいかがですか？\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">加藤さん：スケジュールマネジメント能力が、非常に高いですね。弊社の中で、確認するのに時間を要する場合でも、何も言わずに余裕を持ってスケジュールを組んでくれているところが、クライアントをよく見ているなと感じています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">G8 石岡朋樹：ありがとうございます。これからスケジュール、絶対ズレないようにしないといけない（笑）。\u003C/span>\u003C/p>\n\u003Cp>\u003Cimg decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-15821\" src=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013.jpg\" alt=\"\" width=\"2048\" height=\"1365\" srcset=\"https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013.jpg 2048w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013-300x200.jpg 300w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013-1024x683.jpg 1024w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013-768x512.jpg 768w, https://prod-corporate-cms.s3.ap-northeast-1.amazonaws.com/_sys/wp-content/uploads/2020/03/04122332/hot_013-1536x1024.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" />\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">岩山さん：石岡さんなら、大丈夫です。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">– \u003C/span>\u003Cspan style=\"font-weight: 400;\">本日はありがとうございました！\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">*****\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">HOTnet岩山さま、加藤さまと、ディレクター石岡の対談をお届けしました。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">ロジカルな仕事をされている方たちがデザインの力を信じてくれているのを、すごく嬉しく感じた取材でした。\u003Cbr />\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">GEAR8のデザインは、感性を元に理性的にデザインをすすめている印象なので、ひとつひとつに理由があるんですよね。\u003Cbr />\n\u003C/span>\u003Cspan style=\"font-weight: 400;\">その理由があるからこそ、いろいろな人に響くデザインが創れるのかもしれないなと思っています。\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">GEAR8はこれからも、この想いや考え方を大切にして制作に取り組み続けます。\u003C/span>\u003C/p>\n\u003Cp> \u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Text&Photo：Natsuki Satoh\u003C/span>\u003C/p>\n","2019年、北海道総合通信網様の10年ぶりとなるウェブサイトリニューアルに携わりました。サービスサイトとしての役割が大きかったこれまでのサイトから、企業ブランディングの一助となるコーポレートサイトへの…",{"self":2740,"collection":2743,"about":2745,"author":2747,"version-history":2749,"predecessor-version":2752,"acf:post":2756,"acf:attachment":2762,"wp:featuredmedia":2767,"wp:attachment":2770,"wp:term":2773,"curies":2782},[2741],{"href":2742},"https://cms.gggggggg.jp/wp-json/wp/v2/works/9592",[2744],{"href":1610},[2746],{"href":1613},[2748],{"embeddable":32,"href":121},[2750],{"count":550,"href":2751},"https://cms.gggggggg.jp/wp-json/wp/v2/works/9592/revisions",[2753],{"id":2754,"href":2755},16463,"https://cms.gggggggg.jp/wp-json/wp/v2/works/9592/revisions/16463",[2757,2758,2759,2761],{"embeddable":32,"href":1079},{"embeddable":32,"href":508},{"embeddable":32,"href":2760},"https://cms.gggggggg.jp/wp-json/wp/v2/member/9422",{"embeddable":32,"href":75},[2763,2765],{"embeddable":32,"href":2764},"https://cms.gggggggg.jp/wp-json/wp/v2/media/9595",{"embeddable":32,"href":2766},"https://cms.gggggggg.jp/wp-json/wp/v2/media/9594",[2768],{"embeddable":32,"href":2769},"https://cms.gggggggg.jp/wp-json/wp/v2/media/15831",[2771],{"href":2772},"https://cms.gggggggg.jp/wp-json/wp/v2/media?parent=9592",[2774,2776,2778,2780],{"taxonomy":11,"embeddable":32,"href":2775},"https://cms.gggggggg.jp/wp-json/wp/v2/works_tag?post=9592",{"taxonomy":1643,"embeddable":32,"href":2777},"https://cms.gggggggg.jp/wp-json/wp/v2/works_lang?post=9592",{"taxonomy":1646,"embeddable":32,"href":2779},"https://cms.gggggggg.jp/wp-json/wp/v2/works_job?post=9592",{"taxonomy":1649,"embeddable":32,"href":2781},"https://cms.gggggggg.jp/wp-json/wp/v2/works_color?post=9592",[2783],{"name":30,"href":31,"templated":32},{"author":2785,"acf:post":2794,"acf:attachment":2869,"wp:featuredmedia":2996,"wp:term":3050},[2786],{"id":92,"name":1656,"url":7,"description":7,"link":1657,"slug":1656,"avatar_urls":2787,"acf":2788,"_links":2789},{"24":1659,"48":1660,"96":1661},[],{"self":2790,"collection":2792},[2791],{"href":121},[2793],{"href":1668},[2795,2819,2843,2845],{"id":1054,"date":1092,"slug":1066,"type":89,"link":1093,"title":2796,"author":92,"featured_media":1095,"member_rest_animal_icon":1067,"member_rest_animal_fore":1096,"member_rest_animal_back":1097,"acf":2797,"_links":2800},{"rendered":1065},{"position":1099,"img_thumb":1100,"img_fore":1101,"img_back":1102,"icon_animal":1103,"animal_name":1104,"color_name":1105,"color_rgb":1106,"recommend":2798,"radio":2799,"hidden":109},{"recommend_h":106,"recommend_txt":1108},{"radio_h":7,"radio_desc":7,"radio_url":7},{"self":2801,"collection":2803,"about":2805,"author":2807,"version-history":2809,"predecessor-version":2811,"wp:featuredmedia":2813,"wp:attachment":2815,"curies":2817},[2802],{"href":1079},[2804],{"href":115},[2806],{"href":118},[2808],{"embeddable":32,"href":121},[2810],{"count":609,"href":1121},[2812],{"id":1124,"href":1125},[2814],{"embeddable":32,"href":1128},[2816],{"href":1131},[2818],{"name":30,"href":31,"templated":32},{"id":478,"date":565,"slug":483,"type":89,"link":566,"title":2820,"author":92,"featured_media":568,"member_rest_animal_icon":484,"member_rest_animal_fore":569,"member_rest_animal_back":570,"acf":2821,"_links":2824},{"rendered":482},{"position":97,"img_thumb":572,"img_fore":573,"img_back":574,"icon_animal":575,"animal_name":576,"color_name":577,"color_rgb":578,"recommend":2822,"radio":2823,"hidden":109},{"recommend_h":106,"recommend_txt":580},{"radio_h":7,"radio_desc":7,"radio_url":7},{"self":2825,"collection":2827,"about":2829,"author":2831,"version-history":2833,"predecessor-version":2835,"wp:featuredmedia":2837,"wp:attachment":2839,"curies":2841},[2826],{"href":508},[2828],{"href":115},[2830],{"href":118},[2832],{"embeddable":32,"href":121},[2834],{"count":593,"href":594},[2836],{"id":597,"href":598},[2838],{"embeddable":32,"href":601},[2840],{"href":604},[2842],{"name":30,"href":31,"templated":32},{"code":463,"message":464,"data":2844},{"status":466},{"id":48,"date":88,"slug":60,"type":89,"link":90,"title":2846,"author":92,"featured_media":93,"member_rest_animal_icon":61,"member_rest_animal_fore":94,"member_rest_animal_back":95,"acf":2847,"_links":2850},{"rendered":59},{"position":97,"img_thumb":98,"img_fore":99,"img_back":100,"icon_animal":101,"animal_name":102,"color_name":103,"color_rgb":104,"recommend":2848,"radio":2849,"hidden":109},{"recommend_h":106,"recommend_txt":107},{"radio_h":7,"radio_desc":7,"radio_url":7},{"self":2851,"collection":2853,"about":2855,"author":2857,"version-history":2859,"predecessor-version":2861,"wp:featuredmedia":2863,"wp:attachment":2865,"curies":2867},[2852],{"href":75},[2854],{"href":115},[2856],{"href":118},[2858],{"embeddable":32,"href":121},[2860],{"count":124,"href":125},[2862],{"id":128,"href":129},[2864],{"embeddable":32,"href":132},[2866],{"href":135},[2868],{"name":30,"href":31,"templated":32},[2870,2934],{"id":2706,"date":2871,"slug":2872,"type":1724,"link":2873,"title":2874,"author":92,"acf":2875,"caption":287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